Boutique launches kids’ clothing buy-back

A BALLARAT boutique has launched a dedicated baby and children’s clothing buy-back program in a move aimed at keeping quality pre-loved clothes out of landfill.

Owner of Hattie and the Wolf, Andrea Hurley said the new initiative is the region’s first baby and kids’clothing buy-back program, paying families for quality, pre-loved baby and children’s clothes.

“The initiative keeps quality garments in circulation, reduces textile waste, and makes sustainable fashion choices more rewarding, literally,” Ms Hurley said.

As part of a wider aim to champion more conscious consumption habits, Ms Hurley said that through their Hattie’s Wardrobe Green initiative, customers are being encouraged to rethink the lifecycle of their clothing, embracing resale and reuse as a natural part of shopping.

“We know how quickly children outgrow their clothes,” Ms Hurley said.

“Rather than letting beautiful pieces gather dust, or worse, end up in landfill, we wanted to create a program that rewards families for choosing circular fashion.”

Ms Hurley said research shows over 90 percent of clothes sent to landfill could have been reused or recycled, yet only seven percent are being processed for recycling.

The new babies and children’s buy-back program launched this month with a curated range of baby goods and brands that included Kip & Co, Gorman, Levis, Aster & Oak and Halcyon Nights to name a few.

“Our size range currently includes newborn to size eight and we are taking trades up to size 10 to start,” Ms Hurley said.

“We have had a bit of interest with several people taking advantage of the trade program and making themselves some extra cash for very little work, but we are hoping it will amp up once word gets out.

“We’re also hoping that people will get behind circular fashion, after-all, baby clothing often has little if any wear, making it as good as new when you buy it second or even third time around. It’s good for the planet, good for your wallet, and great for our community.”