Easter Bunny still on the air

WHILE the annual PowerFM Easter Egg hunt may have been cancelled due to social distancing and preventive isolation, the team at the radio station are still working their little cotton tails off to bring autumn cheer to the community.

Replacing this year’s search for the sweet stuff is a campaign to bring the eggs directly to kids and families across the region.

“We’d organised the stock for the Easter egg hunt and unfortunately because of the current conditions we had to call that off, but we still wanted to do something for the community,” said John Fitzgibbon, PowerFM general manager.

“So we’ve been asking for people to send us their street addresses and we’re going to do some random drops and bring some cheer around the city.

“We bought the eggs with the support of our major partner, Ryan’s IGA, and now they’ve all been nicely boxed up we’ll start delivering in the next few days.”

From Tuesday, the team at PowerFM were joined by the Easter Bunny as they headed out across Ballarat and the region delivering the eggs.

With 12,000 eggs to get out and over 2000 responses to the campaign the logistical challenge was great, and sadly not everyone who put in was going to get a visit.

But that doesn’t mean you can’t share the joy though, with an opportunity to pay it forward if the Easter Bunny does drop by your house.

“Obviously we’re not going to be able to deliver to 2000 places but we’re going to some of the addresses randomly and drop off Easter egg boxes on the door step,” Mr Fitzgibbon said.

“While people registered their home addresses, we’re kind of looking more at the streets.

“So we’ll pick some streets and drop to a number of houses and some may not be registered as part of the event, but hopefully they’ll get a pleasant surprise and people can share with their friends and neighbours if they miss out.”

To take part perspective recipients had to sign up online, the radio station was also run a colouring competition for extra chances to attract the Easter Bunny.