ARTHUR St, the Geelong-based boutique digital marketing agency and Facebook Marketing Partner, are presenting a series of digital training workshops in Ballarat in November.<\/p>\n
The sessions come just in time for businesses to brush-up on their digital knowledge and skills for the upcoming Christmas shopping period.<\/p>\n
Insights provided by Facebook tell us that 61 per cent of shoppers plan their purchases early* and this is likely to be compounded by concerns about late delivery of products and missing delivery cut-off.<\/p>\n
\u201cWorking with a number of small and medium sized businesses, we know that many are hoping for a bumper retail trade, as well as looking to develop strategies that deliver results through to the early parts of 2022,\u201d said Matt Cowdell, director at Arthur St.<\/p>\n
\u201cThis extends to include service-based businesses, as we all look to bounce back from the last couple of years.\u201d<\/p>\n
Arthur St aims to empower local businesses to embrace digital marketing through training and mentoring.<\/p>\n
\u201cWe hope to support businesses and training is one way we can have a lasting impact in a relatively short engagement,\u201d Mr Cowdell said.<\/p>\n
Arthur St have recently delivered training workshops to a diverse range of companies with varying knowledge in digital including GMHBA, GenU, Tourism Geelong & the Bellarine, Geelong Small Business Festival, Geelong Chamber of Commerce and The Gordon.<\/p>\n
The company\u2019s goal is to help clients to make better digital decisions and help grow their confidence, knowledge and capability around digital marketing.<\/p>\n
The sessions will be held in Ballarat on 24 and 25 November and cover a range of topics from developing effective strategies to being more visible on Google or developing Facebook and Instagram campaigns that work.<\/p>\n
For e-commerce clients there\u2019ll be a focus on how to grow online sales. Each workshop runs for three hours and provides hands-on, practical knowledge and tools, as well as sharing some of our insider agency tips.<\/p>\n