City wins silver and bronze at Victorian Tourism Awards

THE City of Greater Bendigo is celebrating another year of tourism excellence after taking home silver and a bronze trophies at the 2024 Victorian Tourism Awards.

The City won silver in the Local Government Award for Tourism category, marking its fifth consecutive year in the finals.

During this period the City has won three golds and two silvers.

Its Bonjour Bendigo marketing campaign also earned bronze in the Tourism Marketing and Campaigns category.

The campaign included events under several themes – City of Love, Bon Appetit and La Boutique, successfully showcasing Bendigo’s food, drink, fashion and tourist attractions.

COGB’s manager destination and experience Glenn Harvey said the awards cap off a stellar year for Bendigo, which was named Wotif’s Aussie Town of the Year in February.

“This recognition highlights the creativity and dedication of our tourism community, firmly establishing Bendigo as a leading visitor destination both nationally and internationally,” he said.

“These accolades provide a fantastic opportunity for Greater Bendigo to continue growing as a premier destination for domestic and international visitors.

“As Bendigo continues to attract attention with its blockbuster exhibitions and innovative campaigns, the City remains committed to enhancing the visitor experience and strengthening its position as a tourism leader.

“With Frida Kahlo: In her own image opening at Bendigo Art Gallery in March next year, we’ve already started planning a vibrant destination marketing campaign so it’s exciting times ahead for Greater Bendigo.”

The full list of winners can be found on the Victoria Tourism Industry Council website.