{"id":98055,"date":"2024-08-04T04:00:00","date_gmt":"2024-08-03T18:00:00","guid":{"rendered":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/?p=98055"},"modified":"2024-08-01T09:22:47","modified_gmt":"2024-07-31T23:22:47","slug":"local-artist-profile-caleb-maxwell","status":"publish","type":"post","link":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/","title":{"rendered":"Local artist profile: Caleb Maxwell"},"content":{"rendered":"

THIS week we chat with filmmaker Caleb Maxwell, who ditched acting to start his video production company – Hebron Films – in 2013, which he says is now the go-to video marketing partner for regional businesses and organisations.<\/p>\n

 <\/p>\n

What motivated you to become a filmmaker?<\/strong><\/p>\n

I knew I wanted to become a filmmaker since I was nine. I was captivated by film and TV and their power to take people on emotional journeys.<\/p>\n

In pursuit of joining the industry and working my way towards feature film production, I studied film and briefly tried acting.<\/p>\n

I woke up one day and realised I was more of an unpaid professional auditioner than an actor, so I decided to put my filmmaking skills to work in a small business context.<\/p>\n

In 2013, I started a video production company with a mate of mine called Hebron Films. We saw an opportunity to produce better regional TV ads because most were very bad, with only a small percentage being so bad they were actually good.<\/p>\n

Hebron Films grew along with the rise of online video marketing and communication. Now, (we are) the go-to video marketing partner for regional businesses and organisations.<\/p>\n

 <\/p>\n

How would you describe your style?<\/strong><\/p>\n

What matters most to me when it comes to filmmaking now is clarity and effectiveness.<\/p>\n

I’m sure there will be a time for producing entertainment content in the future but for now, I’m in love with helping regional businesses grow with more effective marketing and communication.<\/p>\n

Don’t get me wrong, every video we make has to pass the enjoyment test, but what’s more important is the messaging.<\/p>\n

 <\/p>\n

Which other filmmakers inspire you?<\/strong><\/p>\n

When it comes to big-time filmmakers, some of my favourites include Christopher Nolan, Martin Scorsese and Clint Eastwood. Nolan for his imagination and inventive concepts, Scorsese for his ability and confidence to never rush a moment, and Clint Eastwood because every word his characters say is pure gold. His best films by far are the ones he also acts in.<\/p>\n

 <\/p>\n

What are some highlights you have from your career so far?<\/strong><\/p>\n

I’ve been able to learn lots of really interesting things in heaps of different industries which is one of the coolest highlights.<\/p>\n

One of my favourite moments of recent years was getting flown on a private jet down to King Island to produce a set of ads selling deluxe golf experiences hosted by Kerri-Anne Kennerley.<\/p>\n

 <\/p>\n

I got an email on New Year’s day 2020 and then a week later we were on the jet for a one-day shoot. How can people check out your work online?<\/strong><\/p>\n

Easy, just head to www.hebronfilms.com\/work<\/a>. We also post most of our content on our YouTube channel and to get a behind-the-scenes look at what we do, you can follow me on LinkedIn.<\/p>\n

 <\/p>\n

Is there anything in particular you\u2019re working on now?<\/strong><\/p>\n

One of my favourite projects at the moment is a video podcast called Remarkable Regional Business.<\/p>\n

I get CEOs and founders of regionally-based businesses in the studio to share their wins, mistakes and wisdom.<\/p>\n

We’ve had some real legends on the show so far.<\/p>\n

 <\/p>\n

What would you say to young regional aspiring filmmakers who are thinking of making a go of the creative life?<\/strong><\/p>\n

Anything is possible if you have the drive to achieve it.<\/p>\n

Find a mentor who can guide you and introduce you to the industry.<\/p>\n

I’d also encourage anyone thinking about diving in to get in touch with me. I love connecting with other people and helping where I can.<\/p>\n","protected":false},"excerpt":{"rendered":"

THIS week we chat with filmmaker Caleb Maxwell, who ditched acting to start his video production company – Hebron Films – in 2013, which he says is now the go-to video marketing partner for regional businesses and organisations.   What motivated you to become a filmmaker? I knew I wanted to become a filmmaker since […]<\/p>\n

Read More…<\/a><\/p>\n","protected":false},"author":187,"featured_media":98065,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[26],"tags":[],"post_folder":[],"class_list":["post-98055","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-living"],"acf":[],"yoast_head":"\nLocal artist profile: Caleb Maxwell - Bendigo Times<\/title>\n<meta name=\"description\" content=\"ilmmaker Caleb Maxwell chats about ditching acting for regional video marketing & his company Hebron Films, the go-to partner for businesses.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Local artist profile: Caleb Maxwell - Bendigo Times\" \/>\n<meta property=\"og:description\" content=\"ilmmaker Caleb Maxwell chats about ditching acting for regional video marketing & his company Hebron Films, the go-to partner for businesses.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/\" \/>\n<meta property=\"og:site_name\" content=\"Bendigo Times\" \/>\n<meta property=\"article:published_time\" content=\"2024-08-03T18:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/24\/2024\/08\/Untitled-design-2024-08-01T092205.486.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Adam Carswell\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Adam Carswell\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/living\\\/local-artist-profile-caleb-maxwell\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/living\\\/local-artist-profile-caleb-maxwell\\\/\"},\"author\":{\"name\":\"Adam Carswell\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/#\\\/schema\\\/person\\\/adf4371b5a9ae0b61f7839c29319f35c\"},\"headline\":\"Local artist profile: Caleb Maxwell\",\"datePublished\":\"2024-08-03T18:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/living\\\/local-artist-profile-caleb-maxwell\\\/\"},\"wordCount\":606,\"publisher\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/living\\\/local-artist-profile-caleb-maxwell\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/static.timesnewsgroup.com.au\\\/prod\\\/uploads\\\/sites\\\/24\\\/2024\\\/08\\\/Untitled-design-2024-08-01T092205.486.jpg\",\"articleSection\":[\"Living\"],\"inLanguage\":\"en-AU\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/living\\\/local-artist-profile-caleb-maxwell\\\/\",\"url\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/living\\\/local-artist-profile-caleb-maxwell\\\/\",\"name\":\"Local artist profile: Caleb Maxwell - Bendigo Times\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/living\\\/local-artist-profile-caleb-maxwell\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/living\\\/local-artist-profile-caleb-maxwell\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/static.timesnewsgroup.com.au\\\/prod\\\/uploads\\\/sites\\\/24\\\/2024\\\/08\\\/Untitled-design-2024-08-01T092205.486.jpg\",\"datePublished\":\"2024-08-03T18:00:00+00:00\",\"description\":\"ilmmaker Caleb Maxwell chats about ditching acting for regional video marketing & his company Hebron Films, the go-to partner for businesses.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/living\\\/local-artist-profile-caleb-maxwell\\\/#breadcrumb\"},\"inLanguage\":\"en-AU\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/living\\\/local-artist-profile-caleb-maxwell\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AU\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/living\\\/local-artist-profile-caleb-maxwell\\\/#primaryimage\",\"url\":\"https:\\\/\\\/static.timesnewsgroup.com.au\\\/prod\\\/uploads\\\/sites\\\/24\\\/2024\\\/08\\\/Untitled-design-2024-08-01T092205.486.jpg\",\"contentUrl\":\"https:\\\/\\\/static.timesnewsgroup.com.au\\\/prod\\\/uploads\\\/sites\\\/24\\\/2024\\\/08\\\/Untitled-design-2024-08-01T092205.486.jpg\",\"width\":1200,\"height\":630,\"caption\":\"Director\u2019s vision: Caleb Maxwell said he gains inspiration from filmmakers including Christopher Nolan, Martin Scorsese and Clint Eastwood. Photo: SUPPLIED\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/living\\\/local-artist-profile-caleb-maxwell\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Local artist profile: Caleb Maxwell\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/#website\",\"url\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/\",\"name\":\"Bendigo Times\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-AU\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/#organization\",\"name\":\"Bendigo Times\",\"url\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AU\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/static.timesnewsgroup.com.au\\\/prod\\\/uploads\\\/sites\\\/24\\\/2021\\\/02\\\/BDT-logo-masthead-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/static.timesnewsgroup.com.au\\\/prod\\\/uploads\\\/sites\\\/24\\\/2021\\\/02\\\/BDT-logo-masthead-scaled.jpg\",\"width\":2560,\"height\":491,\"caption\":\"Bendigo Times\"},\"image\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/#\\\/schema\\\/person\\\/adf4371b5a9ae0b61f7839c29319f35c\",\"name\":\"Adam Carswell\",\"url\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/bendigotimes\\\/author\\\/adamcarswell\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Local artist profile: Caleb Maxwell - Bendigo Times","description":"ilmmaker Caleb Maxwell chats about ditching acting for regional video marketing & his company Hebron Films, the go-to partner for businesses.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/","og_locale":"en_US","og_type":"article","og_title":"Local artist profile: Caleb Maxwell - Bendigo Times","og_description":"ilmmaker Caleb Maxwell chats about ditching acting for regional video marketing & his company Hebron Films, the go-to partner for businesses.","og_url":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/","og_site_name":"Bendigo Times","article_published_time":"2024-08-03T18:00:00+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/24\/2024\/08\/Untitled-design-2024-08-01T092205.486.jpg","type":"image\/jpeg"}],"author":"Adam Carswell","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Adam Carswell","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/#article","isPartOf":{"@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/"},"author":{"name":"Adam Carswell","@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/#\/schema\/person\/adf4371b5a9ae0b61f7839c29319f35c"},"headline":"Local artist profile: Caleb Maxwell","datePublished":"2024-08-03T18:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/"},"wordCount":606,"publisher":{"@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/#organization"},"image":{"@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/#primaryimage"},"thumbnailUrl":"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/24\/2024\/08\/Untitled-design-2024-08-01T092205.486.jpg","articleSection":["Living"],"inLanguage":"en-AU"},{"@type":"WebPage","@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/","url":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/","name":"Local artist profile: Caleb Maxwell - Bendigo Times","isPartOf":{"@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/#website"},"primaryImageOfPage":{"@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/#primaryimage"},"image":{"@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/#primaryimage"},"thumbnailUrl":"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/24\/2024\/08\/Untitled-design-2024-08-01T092205.486.jpg","datePublished":"2024-08-03T18:00:00+00:00","description":"ilmmaker Caleb Maxwell chats about ditching acting for regional video marketing & his company Hebron Films, the go-to partner for businesses.","breadcrumb":{"@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/#breadcrumb"},"inLanguage":"en-AU","potentialAction":[{"@type":"ReadAction","target":["https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/"]}]},{"@type":"ImageObject","inLanguage":"en-AU","@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/#primaryimage","url":"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/24\/2024\/08\/Untitled-design-2024-08-01T092205.486.jpg","contentUrl":"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/24\/2024\/08\/Untitled-design-2024-08-01T092205.486.jpg","width":1200,"height":630,"caption":"Director\u2019s vision: Caleb Maxwell said he gains inspiration from filmmakers including Christopher Nolan, Martin Scorsese and Clint Eastwood. Photo: SUPPLIED"},{"@type":"BreadcrumbList","@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/living\/local-artist-profile-caleb-maxwell\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/"},{"@type":"ListItem","position":2,"name":"Local artist profile: Caleb Maxwell"}]},{"@type":"WebSite","@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/#website","url":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/","name":"Bendigo Times","description":"","publisher":{"@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-AU"},{"@type":"Organization","@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/#organization","name":"Bendigo Times","url":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/","logo":{"@type":"ImageObject","inLanguage":"en-AU","@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/#\/schema\/logo\/image\/","url":"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/24\/2021\/02\/BDT-logo-masthead-scaled.jpg","contentUrl":"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/24\/2021\/02\/BDT-logo-masthead-scaled.jpg","width":2560,"height":491,"caption":"Bendigo Times"},"image":{"@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/#\/schema\/person\/adf4371b5a9ae0b61f7839c29319f35c","name":"Adam Carswell","url":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/author\/adamcarswell\/"}]}},"_links":{"self":[{"href":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/wp-json\/wp\/v2\/posts\/98055","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/wp-json\/wp\/v2\/users\/187"}],"replies":[{"embeddable":true,"href":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/wp-json\/wp\/v2\/comments?post=98055"}],"version-history":[{"count":0,"href":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/wp-json\/wp\/v2\/posts\/98055\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/wp-json\/wp\/v2\/media\/98065"}],"wp:attachment":[{"href":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/wp-json\/wp\/v2\/media?parent=98055"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/wp-json\/wp\/v2\/categories?post=98055"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/wp-json\/wp\/v2\/tags?post=98055"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/timesnewsgroup.com.au\/bendigotimes\/wp-json\/wp\/v2\/post_folder?post=98055"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}