Byron businesses star in ‘Stop the Hack’ cyber security campaign

SMALL business owners in Byron Bay are featured in a new ad campaign aimed at raising awareness about cyber threats and promoting the free Cyber Wardens program.

The “Stop the Hack” campaign, directed by award-winning filmmaker Rebecca O’Brien, highlights the importance of cyber security for small businesses.

The advertisements were filmed by renowned cinematographer Hugh Miller in Byron Bay’s small business hub and star real business owners from various industries who have dealt with cyber threats.

The campaign encourages small business owners to take proactive steps to protect their enterprises from cyber-attacks.

Byron small business owner Pip Band, who plays the character Josie in the ad, said the training had been reassuring.

“Before doing the Cyber Wardens program, not a day went by where I wasn’t concerned about cyber threats to our family business,” Ms Band said.

Small businesses don’t have the same cyber security protections as larger firms and are increasingly being targeted by cyber criminals.

They are often attacked as a stepping stone to larger firms, for customer data to conduct further hacks, or directly for their intellectual property and financial gain.

The “Stop the Hack” campaign showcases the Cyber Wardens program, a free initiative funded by the federal government through the Council of Small Business Organisations Australia.

The ads aim to inspire action within the small business community by raising awareness of the program and its benefits.

For more information about the Cyber Wardens program and to watch the full-length and shorter cuts of the “Stop the Hack” ads, head to cyberwardens.com.au