	{"id":107133,"date":"2025-01-18T16:49:32","date_gmt":"2025-01-18T05:49:32","guid":{"rendered":"https:\/\/timesnewsgroup.com.au\/byroncoasttimes\/news\/ghanda-founder-josh-rudd-saves-surfer-in-dramatic-jan-juc-rescue\/"},"modified":"2026-02-19T21:35:11","modified_gmt":"2026-02-19T10:35:11","slug":"ghanda-founder-josh-rudd-saves-surfer-in-dramatic-rescue","status":"publish","type":"post","link":"https:\/\/timesnewsgroup.com.au\/byroncoasttimes\/news\/ghanda-founder-josh-rudd-saves-surfer-in-dramatic-rescue\/","title":{"rendered":"Ghanda founder Josh Rudd saves surfer in dramatic rescue"},"content":{"rendered":"<p data-start=\"226\" data-end=\"383\">A young woman was pulled from treacherous surf at Jan Juc Beach near Torquay on Saturday after losing her board and being swept out in a strong easterly rip.<\/p>\n<p data-start=\"385\" data-end=\"544\">Josh Rudd, founder of surf and streetwear brand Ghanda Clothing, paddled out on a rescue board to help the woman, despite warnings and beach closures in place.<\/p>\n<p>&#8220;I saw her drifting and thought, she&#8217;s not coming in,&#8221; Rudd said.<\/p>\n<p>&#8220;Luckily, I had my clubby board in the car because I&#8217;d just been paddling with my daughter in the nearby river.&#8221;<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_107138\" aria-describedby=\"caption-attachment-107138\" style=\"width: 635px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-107138 size-full\" src=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/29\/2025\/01\/18.01.2025_18.13.55_REC.png?_t=1737184494\" alt=\"\" width=\"635\" height=\"552\" srcset=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/29\/2025\/01\/18.01.2025_18.13.55_REC.png 635w, https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/29\/2025\/01\/18.01.2025_18.13.55_REC-300x261.png 300w\" sizes=\"auto, (max-width: 635px) 100vw, 635px\" \/><figcaption id=\"caption-attachment-107138\" class=\"wp-caption-text\">Torquay and Jan Juc beaches were closed on Saturday due to dangerous conditions. Photo: Facebook<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>The woman, believed to be in her early 20s, was separated from her board and left struggling against strong currents.<\/p>\n<p>Witnesses onshore noticed her drifting further out and alerted emergency services.<\/p>\n<p>&#8220;By the time I got to her, she was exhausted and couldn&#8217;t get on the board,&#8221; Rudd said.<\/p>\n<p>&#8220;We got smashed by waves trying to get back in.&#8221;<\/p>\n<p>Rachel Ray, a local resident who witnessed the incident, praised Rudd&#8217;s quick actions.<\/p>\n<p>&#8220;What a legend,&#8221; she said.<\/p>\n<p>&#8220;The conditions were pretty bad, not where anyone should be.<\/p>\n<p>\u201cShe was out there probably about 5-10 minutes without a board.&#8221;<\/p>\n<p>&nbsp;<\/p>\n<div class=\"mceTemp\"><\/div>\n<figure id=\"attachment_118546\" aria-describedby=\"caption-attachment-118546\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-118546\" src=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/29\/2025\/01\/GBB-300x240.jpg\" alt=\"The Ghanda Clothing store in Byron Bay is located at Shop 3, 8 Lawson Street.\" width=\"600\" height=\"480\" srcset=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/29\/2025\/01\/GBB-300x240.jpg 300w, https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/29\/2025\/01\/GBB-1024x819.jpg 1024w, https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/29\/2025\/01\/GBB-768x614.jpg 768w, https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/29\/2025\/01\/GBB.jpg 1275w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption id=\"caption-attachment-118546\" class=\"wp-caption-text\">The Ghanda Clothing store in Byron Bay is located at Shop 3, 8 Lawson Street.<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>Rudd, who started Ghanda Clothing in 2003 by selling garments out of his car at Torquay markets, is a well-known figure in the Surf Coast community.<\/p>\n<p>His brand has grown into a national success story, celebrated for its locally printed designs and customer-focused ethos.<\/p>\n<p>The rescue unfolded as bystanders watched, with Rudd battling high peaks and poor visibility to reach the woman.<\/p>\n<p>The Jan Juc Surf Life Saving Club and police arrived shortly after, with a rescue helicopter circling the scene.<\/p>\n<p>Rudd managed to bring the woman to shore before conditions deteriorated further.<\/p>\n<p>&#8220;She told me she didn&#8217;t think she was going to make it,&#8221; Rudd said.<\/p>\n<p>&#8220;She&#8217;d paddled past the closed beach signs and got caught in the rip. It&#8217;s a reminder to respect the ocean.&#8221;<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_153797\" aria-describedby=\"caption-attachment-153797\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-153797\" src=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/2\/2025\/01\/JoshRudd-founderofth_85217-e1737179488282-300x158.jpg\" alt=\"\" width=\"600\" height=\"315\" \/><figcaption id=\"caption-attachment-153797\" class=\"wp-caption-text\">Epic shot: Josh Rudd waves to the Westpac Surf Life Saving chopper with rescue board in hand. Photo: RACHEL RAY<\/figcaption><\/figure>\n<div class=\"mceTemp\"><\/div>\n<p>&nbsp;<\/p>\n<p>Conditions on Saturday were some of the worst seen at Jan Juc in years. Strong easterly winds created a &#8220;washing machine&#8221; effect, with high peaks and unpredictable rips.<\/p>\n<p>Rudd, a former surf lifesaver with years of experience, said even skilled surfers were avoiding the water.<\/p>\n<p>&#8220;It&#8217;s so important to understand water safety,&#8221; Rudd said. &#8220;She&#8217;s lucky to be alive.&#8221;<\/p>\n<p>&#8220;Enjoy the ocean, but respect Mother Nature. That&#8217;s number one.&#8221;<\/p>\n<p>Police told onlookers it was not the first time Rudd had assisted in a rescue at Jan Juc.<\/p>\n<p>He has been involved in multiple rescues, including a dramatic incident where he and a friend saved two people clinging to a broken catamaran in rough seas.<\/p>\n<p>&#8220;The cat had split down the middle in big seas,&#8221; Rudd said.<\/p>\n<p>&#8220;It was almost dark when we set out, and we found them hanging off the wreck.\u201d<\/p>\n<p>The incident has prompted renewed calls for visitors to heed beach closures and warning signs during dangerous conditions.<\/p>\n<p><strong>Get the latest Byron news. <a href=\"https:\/\/timesnewsgroup.com.au\/ballinatimes\/subscribe-here\/\">Subscribe FREE today<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A young woman was pulled from treacherous surf at Jan Juc Beach near Torquay on Saturday after losing her board and being swept out in a strong easterly rip. Josh Rudd, founder of surf and streetwear brand Ghanda Clothing, paddled out on a rescue board to help the woman, despite warnings and beach closures in [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/timesnewsgroup.com.au\/byroncoasttimes\/news\/ghanda-founder-josh-rudd-saves-surfer-in-dramatic-rescue\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":178,"featured_media":107134,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[7],"tags":[],"post_folder":[],"class_list":["post-107133","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ghanda founder Josh Rudd saves surfer in dramatic rescue - Byron Coast Times<\/title>\n<meta name=\"description\" content=\"Ghanda founder Josh Rudd rescues a young surfer from a dangerous Jan Juc rip, urging respect for ocean safety and beach closure warnings.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/timesnewsgroup.com.au\/byroncoasttimes\/news\/ghanda-founder-josh-rudd-saves-surfer-in-dramatic-rescue\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ghanda founder Josh Rudd saves surfer in dramatic rescue - 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