Landmark coastal development site unveiled in Apollo Bay

March 7, 2026 BY
Apollo Bay Development

6230 and 6280 Great Ocean Road, Apollo Bay is for sale exclusively through Colliers, presenting developers a rare 40.8-hectare platform with approvals already under way.

APOLLO Bay is a coastal township that many fall in love with after their first visit. With the Otways as a backdrop, this seaside village rests in a captivating bay boasting some amazing outlooks.

Apollo Bay is also home to one of the Great Ocean Road’s safest harbours – a key drawcard for new residents and holidaymakers alike – driving strong demand for residential land.

The landmark coastal holding spans 458m of frontage, capturing sweeping ocean and hinterland views across one of the region’s most tightly held stretches of coastline.

 

Colliers’ latest Apollo Bay listing at 6230 and 6280 Great Ocean Road offers investors the chance to deliver a new residential estate across one of the Great Ocean Road’s largest and most scenic landholdings, with a rare 40.8-hectare development site and planning approvals already in progress.

The landmark coastal holding spans 458m of frontage, capturing sweeping ocean and hinterland views across one of the region’s most tightly held stretches of coastline.

Set between the Otways and the Southern Ocean, the property comprises a 12-hectare developable area with a planned yield of 144 residential lots.

The site’s natural contours, amenity and position – moments from Apollo Bay’s hospitality, tourism and community services – support a diverse range of potential outcomes.

These include premium masterplanned residential communities, retirement living, affordable housing and the increasingly in-demand delivery of land lease communities, all supported by a strong demographic shift towards downsizing and lifestyle-focused living within the region.

The site benefits from an approved development application, with final planning outcomes expected in the very near future, providing a uniquely de-risked foundation for incoming developers.

The site’s natural contours, amenity and position – moments from Apollo Bay’s hospitality, tourism and community services – support a diverse range of potential outcomes.

 

 

With demand for residential and alternative housing options continuing to exceed supply across the Great Ocean Road corridor, the offering represents a transformative opportunity to help shape the town’s next chapter.

Colliers’ Michael Gardiner said this is one of the most significant coastal development parcels to be offered in regional Victoria.

“Large, contiguous landholdings with this level of natural amenity, outlook and advanced planning momentum are exceptionally rare.

“The flexibility of the site, from traditional residential subdivision to land lease communities and other community-focused formats, gives an incoming purchaser the ability to deliver something truly meaningful for Apollo Bay.

“Apollo Bay continues to evolve as a high-demand coastal destination with strong lifestyle, tourism and residential fundamentals.”

Currently, residential land availability in Apollo Bay is mostly provided through infill development, with small boutique estates offering blocks from 496sqm to 900sqm and ranging from $395,000 to $590,000.

This region is tightly held, supply is constrained, and there is sustained demand from downsizers, retirees and lifestyle-motivated movers.

A site of this scale, quality and positioning along the Great Ocean Road is genuinely unrepeatable.

6230 and 6280 Great Ocean Road, Apollo Bay is for sale exclusively through Colliers agents Michael Gardiner, Nathan Schwarz and Mark Burgio, via expression of interest closing 31 March.