{"id":117370,"date":"2025-07-11T04:00:00","date_gmt":"2025-07-10T18:00:00","guid":{"rendered":"https:\/\/timesnewsgroup.com.au\/geelongtimes\/?p=117370"},"modified":"2025-07-22T17:54:12","modified_gmt":"2025-07-22T07:54:12","slug":"blak-brews-mission-to-unite-over-tea-earns-national-recognition","status":"publish","type":"post","link":"https:\/\/timesnewsgroup.com.au\/geelongtimes\/news\/blak-brews-mission-to-unite-over-tea-earns-national-recognition\/","title":{"rendered":"Blak Brews&#8217; mission to unite over tea earns national recognition"},"content":{"rendered":"<p>LOCAL Indigenous tea brand Blak Brews is back in the spotlight, this time earning national recognition at the NAIDOC Week Awards, presented on Saturday in Perth on Noongar Whadjuk country.<\/p>\n<p>The Geelong-based business took out the Innovation Award, a nod to its creative and forward-thinking approach and its efforts to foster positive change.<\/p>\n<p>&#8220;Innovation looks a lot like NAIDOC: strength, vision and legacy,&#8221; event MC Narelda Jacobs said while presenting the award.<\/p>\n<p>&#8220;The Innovation Award honours those who, like the first NAIDOC mob 50 years ago, weren&#8217;t afraid to do things differently \u2013 they don&#8217;t wait for permission to break the mould, flip the script and find new ways to elevate our people and our cultures.&#8221;<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_117892\" aria-describedby=\"caption-attachment-117892\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-117892\" src=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2025\/07\/BOOLN-BOOLN-CAFE_048-1024x768.jpg\" alt=\"\" width=\"600\" height=\"450\" srcset=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2025\/07\/BOOLN-BOOLN-CAFE_048-1024x768.jpg 1024w, https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2025\/07\/BOOLN-BOOLN-CAFE_048-300x225.jpg 300w, https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2025\/07\/BOOLN-BOOLN-CAFE_048-768x576.jpg 768w, https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2025\/07\/BOOLN-BOOLN-CAFE_048-1536x1152.jpg 1536w, https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2025\/07\/BOOLN-BOOLN-CAFE_048-2048x1536.jpg 2048w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption id=\"caption-attachment-117892\" class=\"wp-caption-text\">Blak Brews has always been about far more than a humble cup of tea \u2013 it&#8217;s a vehicle for connection, friendship and deep conversations that transcend borders. Photo: LYNDSAY SCOTT<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>Indeed, for founder Troy Benjamin and his wife Cerisa, Blak Brews has always been about far more than a humble cup of tea \u2013 it&#8217;s a vehicle for connection, friendship and deep conversations that transcend borders.<\/p>\n<p>Accepting the award last week, an emotional Benjamin thanked his &#8220;small but mighty&#8221; team, his wife for her belief in the brand &#8220;long before it even had a name&#8221;, and his mother for raising a &#8220;rule breaker&#8221;.<\/p>\n<p>&#8220;The vital need for collaboration and working together has got us to where we are today, and I see a stronger future when more of that happens,&#8221; he said.<\/p>\n<p>&#8220;We aren&#8217;t just Vegemite lovers \u2013 so much Aussie pride stops short of our First Nations Peoples.<\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_117893\" aria-describedby=\"caption-attachment-117893\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-117893\" src=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2025\/07\/BOOLN-BOOLN-CAFE_003-1024x683.jpg\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2025\/07\/BOOLN-BOOLN-CAFE_003-1024x683.jpg 1024w, https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2025\/07\/BOOLN-BOOLN-CAFE_003-300x200.jpg 300w, https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2025\/07\/BOOLN-BOOLN-CAFE_003-768x512.jpg 768w, https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2025\/07\/BOOLN-BOOLN-CAFE_003-1536x1024.jpg 1536w, https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2025\/07\/BOOLN-BOOLN-CAFE_003-2048x1365.jpg 2048w, https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2025\/07\/BOOLN-BOOLN-CAFE_003-272x182.jpg 272w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption id=\"caption-attachment-117893\" class=\"wp-caption-text\">Troy Benjamin at Blak Brews&#8217; new home within the Booln Booln Cultural Centre. Photo: LYNDSAY SCOTT<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>&#8220;I truly see Blak Brews as a way we can pierce through the negative stereotypes that get put on us and get all Australians to be proud of something that respects this land&#8217;s true, deep, rich and loving history.<\/p>\n<p>&#8220;Australians have been doing it around the kettle for 230 years, but we&#8217;ve been doing it around the fire for 60,000 years.&#8221;<\/p>\n<p>The award follows a whirlwind 18 months for Blak Brews, after the business last year gained global recognition as the inaugural winner of celebrity chef Gordon Ramsay&#8217;s <em>Food Stars<\/em> competition.<\/p>\n<p>As the business continues to expand its impact, it has found a new home within the newly relaunched Booln Booln Cultural Centre, with the site&#8217;s caf\u00e9 to serve as an extension of the Blak Brews brand.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LOCAL Indigenous tea brand Blak Brews is back in the spotlight, this time earning national recognition at the NAIDOC Week Awards, presented on Saturday in Perth on Noongar Whadjuk country. The Geelong-based business took out the Innovation Award, a nod to its creative and forward-thinking approach and its efforts to foster positive change. &#8220;Innovation looks [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/timesnewsgroup.com.au\/geelongtimes\/news\/blak-brews-mission-to-unite-over-tea-earns-national-recognition\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":216,"featured_media":117890,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[7],"tags":[],"post_folder":[],"class_list":["post-117370","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Blak Brews&#039; mission to unite over tea earns national recognition - Geelong Times<\/title>\n<meta name=\"description\" content=\"Blak Brews NAIDOC Innovation Award win celebrates its creative approach to culture, connection and change, marking a major milestone for the Geelong-based brand.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/timesnewsgroup.com.au\/geelongtimes\/news\/blak-brews-mission-to-unite-over-tea-earns-national-recognition\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blak Brews&#039; mission to unite over tea earns national recognition - Geelong Times\" \/>\n<meta property=\"og:description\" content=\"Blak Brews NAIDOC Innovation Award win celebrates its creative approach to culture, connection and change, marking a major milestone for the Geelong-based brand.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/timesnewsgroup.com.au\/geelongtimes\/news\/blak-brews-mission-to-unite-over-tea-earns-national-recognition\/\" \/>\n<meta property=\"og:site_name\" content=\"Geelong Times\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-10T18:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-22T07:54:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2025\/07\/Feature-Image-3-1-1.png?_t=1753170852\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Ellie Claringbold\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ellie Claringbold\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/geelongtimes\\\/news\\\/blak-brews-mission-to-unite-over-tea-earns-national-recognition\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/geelongtimes\\\/news\\\/blak-brews-mission-to-unite-over-tea-earns-national-recognition\\\/\"},\"author\":{\"name\":\"Ellie Claringbold\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/geelongtimes\\\/#\\\/schema\\\/person\\\/32abddd83bad3e2425166905b3e3aaff\"},\"headline\":\"Blak Brews&#8217; 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