	{"id":121396,"date":"2025-09-25T15:00:54","date_gmt":"2025-09-25T05:00:54","guid":{"rendered":"https:\/\/timesnewsgroup.com.au\/geelongtimes\/news\/novotel-geelong-breaks-ground-on-new-11-storey-hotel-tower\/"},"modified":"2025-09-25T15:00:54","modified_gmt":"2025-09-25T05:00:54","slug":"novotel-geelong-breaks-ground-on-new-11-storey-hotel-tower","status":"publish","type":"post","link":"https:\/\/timesnewsgroup.com.au\/geelongtimes\/news\/novotel-geelong-breaks-ground-on-new-11-storey-hotel-tower\/","title":{"rendered":"Novotel Geelong breaks ground on new 11-storey hotel tower"},"content":{"rendered":"<p>CONSTRUCTION has officially started on a new 11-storey hotel tower at Novotel Geelong.<\/p>\n<p>The $75 million project for hotel owners <a href=\"https:\/\/timesnewsgroup.com.au\/geelongtimes\/news\/luncheon-to-raise-funds-for-give-where-you-live-foundation\/\">ERDI Group<\/a> will add an extra 134 guestrooms, including 15 apartment-style suites, taking Novotel Geelong\u2019s total offering to 243 rooms.<\/p>\n<p>Once complete, the hotel will become Geelong\u2019s largest hotel.<\/p>\n<p>Located immediately south of the existing hotel, the new tower will feature a state-of-the-art wellness centre and a 125-seat brasserie-style restaurant, designed to complement the hotel\u2019s award-winning <a href=\"https:\/\/timesnewsgroup.com.au\/geelongtimes\/news\/tempo-strikes-gold-at-state-awards\/\">Tempo Kitchen &amp; Bar<\/a>, with both indoor and outdoor dining and sweeping 360-degree panoramic views 36 metres above the bay.<\/p>\n<p>The development also includes 1,200sqm of combined event space across both the existing hotel and new tower, adding to Geelong\u2019s capacity to attract and host conferences, exhibitions and large-scale events.<\/p>\n<p>The project is being delivered by Melbourne-based <a href=\"https:\/\/www.ibconstructions.com.au\/\">Ireland Brown Constructions<\/a> and designed by <a href=\"https:\/\/www.pactarchitects.com.au\/\">PACT Architects<\/a>, with a brief to create a contemporary, future-focused addition to the Geelong skyline.<\/p>\n<p>Over the years, Novotel Geelong has received multiple industry accolades, including <a href=\"https:\/\/timesnewsgroup.com.au\/geelongtimes\/news\/geelong-hotel-named-regional-victorias-best\/\">Regional Accommodation of the Year<\/a> at the 2024 Victorian Accommodation Awards for Excellence, while its signature restaurant, Tempo Kitchen &amp; Bar, recently won Regional Hotel Restaurant of the Year at the 2025 <a href=\"https:\/\/www.vicaccommawards.com.au\/\">Victorian Accommodation Awards for Excellence<\/a>.<\/p>\n<p>The hotel further strengthened its appeal with a major refurbishment in 2018.<\/p>\n<figure id=\"attachment_171109\" aria-describedby=\"caption-attachment-171109\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-171109\" src=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/2\/2025\/09\/northside-expansion.jpg\" alt=\"\" width=\"600\" height=\"380\" \/><figcaption id=\"caption-attachment-171109\" class=\"wp-caption-text\">Seen from the Geelong Waterfront side, the new tower will feature a state-of-the-art wellness centre and a 125-seat brasserie-style restaurant.<\/figcaption><\/figure>\n<p>\u201cGeelong is undergoing an incredible transformation, and we see an exciting future ahead for the city as both a visitor destination and a business hub,&#8221; ERDI Group chief executive officer Ricky Jeffs said.<\/p>\n<p>&#8220;By creating Geelong\u2019s largest and most impressive hotel, we\u2019re not only elevating the Novotel Geelong experience but also making a long-term commitment to supporting the city\u2019s growth and its thriving tourism economy.<\/p>\n<p>&#8220;This expansion is about future-proofing the hotel, ensuring we can meet the needs of business and leisure travellers for decades to come.\u201d<\/p>\n<figure id=\"attachment_171110\" aria-describedby=\"caption-attachment-171110\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-171110\" src=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/2\/2025\/09\/new-hotel-room.jpg\" alt=\"\" width=\"600\" height=\"380\" \/><figcaption id=\"caption-attachment-171110\" class=\"wp-caption-text\">The expansion will add an extra 134 guestrooms, including 15 apartment-style suites.<\/figcaption><\/figure>\n<p>Accor Pacific chief operating officer Adrian Williams said the new tower would take Novotel Geelong to the next level.<\/p>\n<p>&#8220;It will put Geelong firmly on the map as one of Australia\u2019s best destinations for conferences, events and tourism.<\/p>\n<p>&#8220;We\u2019re absolutely thrilled to be part of this landmark project with our long-term partner ERDI, whose vision and investment continue to play a pivotal role in shaping Geelong\u2019s tourism and hospitality scene.<\/p>\n<p>&#8220;This project is a true reflection of the incredible energy and growth the city is experiencing.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>CONSTRUCTION has officially started on a new 11-storey hotel tower at Novotel Geelong. The $75 million project for hotel owners ERDI Group will add an extra 134 guestrooms, including 15 apartment-style suites, taking Novotel Geelong\u2019s total offering to 243 rooms. Once complete, the hotel will become Geelong\u2019s largest hotel. Located immediately south of the existing [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/timesnewsgroup.com.au\/geelongtimes\/news\/novotel-geelong-breaks-ground-on-new-11-storey-hotel-tower\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":142,"featured_media":121397,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[7],"tags":[],"post_folder":[],"class_list":["post-121396","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Novotel Geelong breaks ground on new 11-storey hotel tower - Geelong Times<\/title>\n<meta name=\"description\" content=\"Construction has begun on an 11-storey, $75 million tower at Novotel Geelong, adding 134 new rooms and event spaces to the waterfront hotel.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/timesnewsgroup.com.au\/geelongtimes\/news\/novotel-geelong-breaks-ground-on-new-11-storey-hotel-tower\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Novotel Geelong breaks ground on new 11-storey hotel tower - 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