	{"id":131338,"date":"2026-05-22T04:00:00","date_gmt":"2026-05-21T18:00:00","guid":{"rendered":"https:\/\/timesnewsgroup.com.au\/geelongtimes\/?p=131338"},"modified":"2026-05-21T09:51:21","modified_gmt":"2026-05-20T23:51:21","slug":"curated-living-in-geelongs-arts-precinct","status":"publish","type":"post","link":"https:\/\/timesnewsgroup.com.au\/geelongtimes\/geelong-strong\/curated-living-in-geelongs-arts-precinct\/","title":{"rendered":"Curated living in Geelong\u2019s arts precinct"},"content":{"rendered":"<p><strong>TUCKED into Geelong\u2019s creative arts precinct, Jade and May has quietly built a loyal following by doing things a little differently. <\/strong><\/p>\n<p>Less trend-driven fashion label, more thoughtful way of living, it is a place where natural fibres, slow mornings, well-made pieces and independent makers all sit comfortably together.<\/p>\n<p>Founded by Carlie in 2018, Jade and May began with a simple idea: sleepwear that actually felt good to wear.<\/p>\n<p>Nothing complicated, synthetic or designed to only last a season. Instead, breathable linen, soft bamboo and relaxed shapes made for real life.<\/p>\n<p>Pieces you could sleep in, lounge in, throw on for coffee, travel with or spend an entire Sunday wearing without feeling like you needed to change.<\/p>\n<p>That ease still sits at the centre of the brand today.<\/p>\n<p>Designed in Geelong and ethically produced in small batches through long-standing relationships with independent makers in Bali and India, the Jade and May collection has expanded beyond pyjamas into loungewear, resort wear, homewares and thoughtful gifts.<\/p>\n<p>The focus remains the same: natural fibres, considered production and pieces designed to be lived in rather than simply consumed.<\/p>\n<p>Alongside the in-house label sits the Jade and May lifestyle store.<\/p>\n<figure id=\"attachment_30038\" aria-describedby=\"caption-attachment-30038\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-30038 \" src=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/21\/2026\/05\/STUDIOMACHIYAXJADEAN_66137.jpg\" alt=\"\" width=\"600\" height=\"981\" \/><figcaption id=\"caption-attachment-30038\" class=\"wp-caption-text\">From ethically produced linen sleepwear to handcrafted homewares and rotating art displays, Jade and May continues to evolve as a creative retail destination within Geelong\u2019s arts precinct. Photo: Cricket Studio.<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>It is a warm, colourful retail space filled with independent brands, handcrafted homewares, ceramics, artwork and globally sourced treasures that feel collected rather than mass produced.<\/p>\n<p>Moroccan cushions sit beside handmade ceramics from Australian artists. Brassware from Indonesia shares shelves with locally designed linen pieces and small-batch body products.<\/p>\n<p>The store feels less like a traditional retail experience and more like stepping into somebody\u2019s beautifully layered home. Customers are encouraged to wander slowly and discover makers they may never have come across otherwise.<\/p>\n<p>There\u2019s also a strong sense of community woven through the business.<\/p>\n<p>From supporting independent artists and female-founded makers to introducing rotating art exhibitions throughout the store, Jade and May continues to evolve as both a retail destination and creative space within Geelong.<\/p>\n<p>In an era increasingly dominated by fast fashion and rapid consumption, Jade and May offers something softer and more lasting: a reminder that people still value craftsmanship, thoughtful design and the feeling of buying something with a story behind it.<\/p>\n<p>For Carlie, that balance between beauty, comfort and ethics has always been the point: well-made pieces designed to make everyday life feel a little easier, calmer and more connected.<\/p>\n<p>Find Jade and May at 17A Rutland St, Newtown, or visit <a href=\"http:\/\/jadeandmay.com.au\" target=\"_blank\" rel=\"noopener\"><strong>jadeandmay.com.au<\/strong><\/a><\/p>\n<p style=\"text-align: right;\"><strong>\/\/SPONSORED CONTENT<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>TUCKED into Geelong\u2019s creative arts precinct, Jade and May has quietly built a loyal following by doing things a little differently. Less trend-driven fashion label, more thoughtful way of living, it is a place where natural fibres, slow mornings, well-made pieces and independent makers all sit comfortably together. Founded by Carlie in 2018, Jade and [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/timesnewsgroup.com.au\/geelongtimes\/geelong-strong\/curated-living-in-geelongs-arts-precinct\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":156,"featured_media":131537,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[101],"tags":[],"post_folder":[],"class_list":["post-131338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-geelong-strong"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Curated living in Geelong\u2019s arts precinct - Geelong Times<\/title>\n<meta name=\"description\" content=\"Discover Jade and May, a Geelong lifestyle store offering ethical linen sleepwear, handcrafted homewares, and artisan gifts.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/timesnewsgroup.com.au\/geelongtimes\/geelong-strong\/curated-living-in-geelongs-arts-precinct\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Curated living in Geelong\u2019s arts precinct - 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