{"id":34370,"date":"2020-09-03T00:13:18","date_gmt":"2020-09-02T14:13:18","guid":{"rendered":"https:\/\/timesnewsgroup.com.au\/geelongtimes\/?p=34370"},"modified":"2020-09-02T13:20:14","modified_gmt":"2020-09-02T03:20:14","slug":"city-geelong-retail-strategy","status":"publish","type":"post","link":"https:\/\/timesnewsgroup.com.au\/geelongtimes\/news\/city-geelong-retail-strategy\/","title":{"rendered":"City lays out plans for Geelong’s future shopping with Retail Strategy"},"content":{"rendered":"

THERE will need to be an extra 418,000 sqm of retail floor space in the City of Greater Geelong by 2036 to keep up with demand and support future growth, according to the council\u2019s Retail Strategy<\/a>.
\nAt their meeting last week, councillors adopted the strategy, which states the city has enough retail centres to service the community for the moment but supports expanding or redeveloping existing centres over developing new ones.
\nThe document identifies the need to prepare master plans for several retail centres, including Belmont, Separation Street and Shannon Avenue.
\nThe council also adopted Amendment C393GGEE last week and submitted it to the Minister for Planning requesting approval.
\nThe amendment implements the key elements of the Retail Strategy into the planning scheme but does not rezone or apply overlay controls to land.
\nIt introduces new objectives and strategies, an updated retail hierarchy and an application of floor space caps to sub-regional centres and centres in growth locations.
\nIn late 2019 and early 2020, an independent planning panel reviewed 14 written submissions regarding the amendment from a range of retail and land developer businesses with interests in Greater Geelong.
\nThe panel confirmed the importance of Geelong\u2019s activity centre hierarchy policy and was supportive of the use of floor space caps for sub-regional and growth area centres, and recommended the amendment be adopted with some minor policy changes.
\nThe recommendation for a 11,000 sqm floor space cap for the new Kingston Neighbourhood Activity Centre in Ocean Grove was accepted, but the extension of the proposed boundary of that centre to include both the Commercial 1 and 2 zoned land was rejected.
\nThe council says this is due to concerns a larger centre would be inconsistent with the role and function of a Neighbourhood Activity Centre, would strongly compete with Ocean Grove\u2019s town centre and the Leopold Sub-Regional Activity Centre, and possibly redirect investment away from those centres.<\/p>\n","protected":false},"excerpt":{"rendered":"

THERE will need to be an extra 418,000 sqm of retail floor space in the City of Greater Geelong by 2036 to keep up with demand and support future growth, according to the council\u2019s Retail Strategy. At their meeting last week, councillors adopted the strategy, which states the city has enough retail centres to service […]<\/p>\n

Read More…<\/a><\/p>\n","protected":false},"author":142,"featured_media":34371,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[7],"tags":[],"post_folder":[],"class_list":["post-34370","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"\nCity lays out plans for Geelong's future shopping with Retail Strategy - Geelong Times<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/timesnewsgroup.com.au\/geelongtimes\/news\/city-geelong-retail-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"City lays out plans for Geelong's future shopping with Retail Strategy - Geelong Times\" \/>\n<meta property=\"og:description\" content=\"THERE will need to be an extra 418,000 sqm of retail floor space in the City of Greater Geelong by 2036 to keep up with demand and support future growth, according to the council\u2019s Retail Strategy. At their meeting last week, councillors adopted the strategy, which states the city has enough retail centres to service [...]Read More...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/timesnewsgroup.com.au\/geelongtimes\/news\/city-geelong-retail-strategy\/\" \/>\n<meta property=\"og:site_name\" content=\"Geelong Times\" \/>\n<meta property=\"article:published_time\" content=\"2020-09-02T14:13:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/timesnewsgroup.com.au\/geelongtimes\/wp-content\/uploads\/sites\/21\/2020\/09\/Untitled-design-10.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"James Taylor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"James Taylor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/geelongtimes\\\/news\\\/city-geelong-retail-strategy\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/geelongtimes\\\/news\\\/city-geelong-retail-strategy\\\/\"},\"author\":{\"name\":\"James Taylor\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/geelongtimes\\\/#\\\/schema\\\/person\\\/c1765be3a722a2023e6ce64487db8b45\"},\"headline\":\"City lays out plans for Geelong’s future shopping with Retail Strategy\",\"datePublished\":\"2020-09-02T14:13:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/geelongtimes\\\/news\\\/city-geelong-retail-strategy\\\/\"},\"wordCount\":324,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/geelongtimes\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/geelongtimes\\\/news\\\/city-geelong-retail-strategy\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/static.timesnewsgroup.com.au\\\/prod\\\/uploads\\\/sites\\\/21\\\/2020\\\/09\\\/Untitled-design-10.png\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-AU\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/timesnewsgroup.com.au\\\/geelongtimes\\\/news\\\/city-geelong-retail-strategy\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/geelongtimes\\\/news\\\/city-geelong-retail-strategy\\\/\",\"url\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/geelongtimes\\\/news\\\/city-geelong-retail-strategy\\\/\",\"name\":\"City lays out plans for Geelong's future shopping with Retail Strategy - 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