{"id":69366,"date":"2020-06-20T05:00:35","date_gmt":"2020-06-19T19:00:35","guid":{"rendered":"https:\/\/timesnewsgroup.com.au\/goldenplains\/?p=69366"},"modified":"2020-06-17T16:39:12","modified_gmt":"2020-06-17T06:39:12","slug":"meet-the-producers-coping-with-the-new-normal-eat-drink-west","status":"publish","type":"post","link":"https:\/\/timesnewsgroup.com.au\/goldenplains\/news\/meet-the-producers-coping-with-the-new-normal-eat-drink-west\/","title":{"rendered":"Meet the producers coping with the new normal – Eat Drink West"},"content":{"rendered":"

Kate Davis from Eat Drink West<\/a> talks with some the region\u2019s wine makers, brewers and dairy farmers to find out how they have been coping during the pandemic.<\/strong><\/p>\n

Cream off the top<\/strong><\/p>\n

INGLENOOK Dairy co-owner Rachael Peterken is quick to thank locals for the overwhelming support shown to the small business over the last few months, it\u2019s made keeping a positive relatively easy.<\/p>\n

\u201cWe have had so many people sending us messages of support and we are just grateful we have been able to stay operating during this time,\u201d she said.<\/p>\n

However, Ms Peterken can attest to the difficulty experienced by producers due to the COVID-19 pandemic.<\/p>\n

\u201cWhen the crisis hit, we lost 80 per cent of our business overnight,\u201d she said. \u201cWe had to re-think our market strategy and focus on our retail end, the part of the business we had been meaning to give attention to but had not had time.<\/p>\n

\u201cWe also got in touch with other businesses and teamed up with them to promote our products.<\/p>\n

\u201cThe Ballarat community have really rallied around us, and more and more people are trying and loving our products. I love our loyal following and I love producing a beautiful, award-winning quality product that everyone can be proud of.\u201d<\/p>\n

 <\/p>\n

\"\"That\u2019s the\u00a0<\/strong>spirit<\/b><\/p>\n

Like most small wineries in the region, Tom Guthrie has had to think up different ways to survive amidst COVID-19.<\/p>\n

\u201cSmall wineries exist on cellar door sales as well as wholesale sales to local cafes and restaurants. With those avenues closed, life is tough and at the beginning of the lockdown, there were grave concerns throughout the community,\u201d he said.<\/p>\n

\u201cNews from the UK and the US is incredibly disturbing but thankfully there are really positive signs of being on top of it all here in Australia.<\/p>\n

\u201cIt appears we are exceedingly lucky and I think we are mostly optimistic about life in the months ahead.\u201d<\/p>\n

The owner of Grampians Estate Winery and Thermopylae Farm, Mr Guthrie said the greatest way to show support to local wineries is through internet sales, with most wineries offering big discounts and free delivery.<\/p>\n

\u201cThis is their lifeline, so go for it,\u201d he said.<\/p>\n

These same sentiments are shared by Scott Wilson-Browne from Red Duck Beer, with the pandemic striking right in the middle of peak season.<\/p>\n

\u201cWe are about 80 to 90 per cent down on trade,\u201d he said.<\/p>\n

\u201cA lot of premises we supplied have shut, some have transitioned to take away food, but not beer, a few bottle shops are still going but even with those the volume is down.<\/p>\n

\u201cWe used to do lots of events, which have all closed and our cellar door is shut, so we have been delivering specials and pushing the online space more than usual.\u201d<\/p>\n

Mr Wilson-Browne said his team are currently using the down time to catch up on administration and maintenance, so when the new normal returns, they can hit the ground running.<\/p>\n

\u201cWe are using the extra time to get fitter ourselves, take some time to relax and de-stress, and applying the same philosophy to our business, making sure we stay strong,\u201d he said.<\/p>\n

\u201cKeep ordering online, and don\u2019t forget us!\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Kate Davis from Eat Drink West talks with some the region\u2019s wine makers, brewers and dairy farmers to find out how they have been coping during the pandemic. Cream off the top INGLENOOK Dairy co-owner Rachael Peterken is quick to thank locals for the overwhelming support shown to the small business over the last few […]<\/p>\n

Read More…<\/a><\/p>\n","protected":false},"author":163,"featured_media":69367,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[7],"tags":[],"post_folder":[],"class_list":["post-69366","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"\nMeet the producers coping with the new normal - Eat Drink West - Golden Plains Times<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/timesnewsgroup.com.au\/goldenplains\/news\/meet-the-producers-coping-with-the-new-normal-eat-drink-west\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meet the producers coping with the new normal - Eat Drink West - Golden Plains Times\" \/>\n<meta property=\"og:description\" content=\"Kate Davis from Eat Drink West talks with some the region\u2019s wine makers, brewers and dairy farmers to find out how they have been coping during the pandemic. 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