Students lead a new look for local school
Melaleuca Park Primary School launches rebrand
It was a conversation that started in 2021 and after extensive consultation and planning, Melaleuca Park Primary School unveiled rebranding of the school’s logo and uniform earlier this year.
It was a whole of school community project from beginning to end with the students playing a key role in every step of the process.
It started with a review and update of the school’s mission, vision and values by the school’s governing council and the student leaders, and went from there.
Former principal Lynette Corletto, who was in charge at the time of the reimagining of the school’s brand, said with the new mission, vision and values in place, the logo and uniform were the logical next transformation.
“Our student leaders worked with Julia Reader to come up with the designs for the new logo,” Ms Corletto said. “They went through the creative development process, came up with options and then went through the consultation process with the school community. It really gave the students a sense of belonging and once they started working on the logo, the request was there to also change the uniform.”
It saw the colours of navy and teal selected to be featured in the new logo and also be the new colours for the school uniform, replacing the maroon and pale blue.
The logo was developed to reflect Boandik country and tied in with work the students were doing in the indigenous studies with local elders, including extensive work in the indigenous language space, which saw the school win a Statewide competition. The language revival program in the junior primary classes ran over two years.
“It was also great for the kids to work side by side with Julia to see how a working artist actually works and what is involved in a project like creating a logo – it gave the students a real sense of pride in the project and gave them a chance to see how things work in the real world and outside the school – it was a chance for them to see a working professional in action,” Ms Corletto said.
Three designs eventually made the cut before the final design was voted in.
The change of uniform saw the school provide every student with a polo shirt and a jumper and all new enrolments are also provided with the new look uniform items. Melaleuca Park Primary School principal Erica Hurley sad the new branding had been warmly received.
“It is about connection to our local community, connection to the land and connection to the country where we all learn,” she said.
MELALEUCA PARK MISSION, VISION & VALUES
Mission: Together we learn. Our children are competent, powerful and rich in potential. We invite children into an inclusive learning community to grow academically, physically, socially and emotionally. We walk alongside families to nurture every child’s development in becoming active informed citizens.
Vision: Nurturing lifelong learners.
Values: Be kind. Work hard. Dream big. ROCKING A NEW LOOK: Melaleuca Park students Bailey (Year 6); Vivian (Year 4); Lily (Year 3) & Kane (Year 4) in the new school uniform options and Hailee (Year 3); Tyler (Year 3); staff member Haidee Allen; Haylee (Year 3)l Avali (Year 3); Jharlen (Reception); staff member Mel Griffith; Travis (Reception) & Dallas