Agriculture giant embraces sprintcar event
Against the spectacular backdrop, the inaugural NAPA Speedway in the City Sprintcar spectacular in the heart of the VAILO Adelaide 500, in front of their sponsored team with Texan driver Chase Randall that ran second just the night before, Brandt was announced as the official naming rights sponsor of the 2024/2025 Sprintcar Speedweek.
The event will now be known as ‘The Brandt Sprintcar Speedweek’.
This proudly family-owned market leader with dealerships in Canada, the USA, New Zealand and Australia – has a strong influence in the heartland of regional South Australia and Victoria which makes Sprintcar Speedweek a perfect platform for promoting Brandt’s people, their dealerships and their services.
Brandt’ mission statement is ‘Powerful value delivered’.
In many ways that matches the power and passion of Sprintcar racing and indeed Sprintcar Speedweek’s mantra.
Sprintca Speedweek manager Wade Aunger said they were proud and grateful for the opportunity to represent Brandt as the naming rights sponsor for Sprintcar Speedweek.
“We’re excited to work with the various dealers in our sphere of influence and introduce the speedway industry to Brandt and their dealerships and customers,” he said.
“In many ways Brandt and our sport have similar approaches and goals and we’re excited to give our audience and our industry a better understanding of who Brandt are and what they do.
“The Australian agriculture industry and regional Australian Speedway go hand in hand in many ways and we are excited to draw further parallels through our relationship with Brandt.”
With dealerships that are local to the various Speedweek rounds Brandt will enjoy some localised exposure at the events but also national and global exposure presence through the Sprintcar Speedweek social media, clayperview.com live streaming and TV exposure to be announced soon.
Having the Brandt car on track with American Chase Randall (pictured) and the Brandt naming rights sponsorship to Sprintcar Speedweek will be a double whammy for their group and also for the Speedway industry.
Brandt Bordertown representative Duncan Ross travelled from Bordertown to the NAPA Speedway in the City event today especially to sign the deal confirming
‘The Brandt Sprintcar Speedweek’ series and the sponsorship exposure kicking off immediately.
“Brandt is proud and excited to partner with the Sprintcar Speedweek,” Ross said.
“Through our existing partnership with Chase Randall and now the series as a whole we believe we can have a real impact on and within the Speedway community.
“Speedway is one of the most exciting sports on earth and we believe that we have some real synergies between Brandt and the sport. We can’t wait to get started.”
For more information on Brandt please visit www.brandt.ca
The Brandt Sprintcar Speedweek officially kicks off on December 26 at the Murray Machining and Sheds Murray Bridge Speedway in the first of five nights in seven days on the following dates:
December 26:Murray Bridge Speedway
December 27:Tolmer Speedway, Bordertown
December 28:Borderline Speedway, Mt Gambier
December 30:Avalon Raceway, Lara
January 1:Premier Speedway, Warrnambool