{"id":3509,"date":"2023-06-28T14:43:55","date_gmt":"2023-06-28T14:43:55","guid":{"rendered":"https:\/\/timesnewsgroup.com.au\/mtgambiertimes\/?p=3509"},"modified":"2023-11-04T14:49:44","modified_gmt":"2023-11-04T14:49:44","slug":"celebrating-a-lifetime-of-driving-success","status":"publish","type":"post","link":"https:\/\/timesnewsgroup.com.au\/mtgambiertimes\/news\/celebrating-a-lifetime-of-driving-success\/","title":{"rendered":"Celebrating a lifetime of driving success"},"content":{"rendered":"

Lifetime Achievement Award for industry giant<\/strong><\/p>\n

\"\"<\/p>\n

It was a chance to rewind to the starts of the OGR story, showcasing the vision of founder OG Roberts and then the developing of that legacy through Peter\u2019s reign.<\/p>\n

THE OGR story began almost 70 years ago, in 1956, when OG Roberts purchased a Holden dealership in Mount Gambier, moving his family over from Shepparton, Victoria, with his wife Gwenny, their three daughters and seven-year-old son Peter.<\/p>\n

\u201cMy grandfather, fondly known as \u201cOG\u201d, was a man of great integrity,\u201d Bryce said. \u201cHis business vision and management style laid the foundations for O G Roberts & Co to become the modern-day automotive business it is today.<\/p>\n

\u201cHis philosophy was about having quality people, supplying quality service and products.\u201d<\/p>\n

In its hey day, OG employed more than 300 staff with multiple offices in Mount Gambier, Melbourne and Adelaide, as well as a Ford dealership in Darwin.<\/p>\n

It was in the early 1970s that the baton was passed from OG to Peter and thanks to some soured financial deals, Peter was left to rebuild the former empire basically from the ground up.<\/p>\n

\u201cDad had to consolidate whatever assets were left to forge ahead with barely the shirt on his back,\u201d Bryce said. \u201cHe wasn\u2019t handed the reins of the dealership on a silver platter like many do, but rather fought every single day, for the next two decades bringing the business back to 100 per cent family ownership.\u201d<\/p>\n

And as Bryce recounted the hard work, blood, sweat and tears it took to re-establish the OGR name, it gave a clear snapshot of the role his father played in ensuring when Bryce took over the dealership in 2018, a solid foundation had been well and truly laid.<\/p>\n

\u201cDuring Dad\u2019s time at the helm, his vision was clear – and that was for OGR to become \u2018Your Driving Future\u201d\u2019,\u201d he said. \u201cThe investment dad made into more franchises, technology and training drove the OGR brand to new levels in sales and service.<\/p>\n

\u201cDad\u2019s wife Karyn Roberts was instrumental in developing the customer focus and communication programs to OGRs large data base for over 30 years.\u201d<\/p>\n

Of course, Peter\u2019s contribution to the industry was so much more than just building a successful family business \u2013 he has served the wider motor industry for five decades. He has sat on various boards and manufacturer dealer councils and has traversed Australia to take up the fight for the industry in the halls of power.<\/p>\n

\u201cIn recent years his attentions Celebrating a lifetime of driving success turned to the franchising code and the protection of the automotive industry,\u201d Bryce said. \u201cOne of Dad\u2019s greatest contributions to the automotive industry has been his tireless work at the MTA of South Australia. Undoubtedly, he has put his business on hold, and my sisters would say his family, in his commitment to being the voice of the industry for the betterment of not only all its members but for its customers it served as well.\u201d<\/p>\n

Peter still has major involvement with the MTA in South Australia and sits on the executive board.<\/p>\n

Bryce joined his father at OGR in 1995 as a trainee and has had a front row seat, and played a hand, in the evolution of the motor industry.<\/p>\n

\u201cAs a company we have embraced innovation whilst continuing to deliver the best customer experience, services and aftersales support,\u201d Bryce said.<\/p>\n

\u201cOGR now stands for \u2018On Going Relations\u2019 a philosophy, pioneered by my father and it will always be the back bone of our business strategy.<\/p>\n

\u201cThe history of OGR has been an amazing story of major success and some very tough times. What OGR has achieved and delivered has been very significant and something that I am truly proud of.<\/p>\n

\u201cI would like to personally thank all of our loyal OGR staff and their families who live out the OGR culture in the roles they perform in our great company.<\/p>\n

\u201cI want to thank my father, Peter Roberts, for guiding me over the last 45 years with his wisdom and knowledge of both the motor industry, and life itself. I\u2019ve only taught him how to drive my John Deere tractor.<\/p>\n

\"\"<\/p>\n

\u201cYou have earned this recognition and you have earned this moment. You can truly now enjoy your retirement sailing off into the sunset and can leave knowing your legacy will continue with the next generation of car dealers following in your footsteps. Be them electric or hovercrafts.\u201d<\/p>\n

CELEBRATING A LIFETIME OF SERVICE: <\/strong>(Above) James Voortman – CEO of Australian Automotive Dealer Association (AADA), Peter Roberts \u2013 Managing Director of OGR, Karyn Roberts, Bryce Roberts \u2013 Dealer Principal of OGR, Frank Agostino \u2013 President of Motor Trade Association (MTA), David Blackhall \u2013 AADA Chairman<\/p>\n","protected":false},"excerpt":{"rendered":"

Lifetime Achievement Award for industry giant It was a chance to rewind to the starts of the OGR story, showcasing the vision of founder OG Roberts and then the developing of that legacy through Peter\u2019s reign. THE OGR story began almost 70 years ago, in 1956, when OG Roberts purchased a Holden dealership in Mount […]<\/p>\n

Read More…<\/a><\/p>\n","protected":false},"author":153,"featured_media":3521,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[15],"tags":[],"post_folder":[],"class_list":["post-3509","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"\nCelebrating a lifetime of driving success - Mt Gambier Times<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/timesnewsgroup.com.au\/mtgambiertimes\/news\/celebrating-a-lifetime-of-driving-success\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Celebrating a lifetime of driving success - Mt Gambier Times\" \/>\n<meta property=\"og:description\" content=\"Lifetime Achievement Award for industry giant It was a chance to rewind to the starts of the OGR story, showcasing the vision of founder OG Roberts and then the developing of that legacy through Peter\u2019s reign. THE OGR story began almost 70 years ago, in 1956, when OG Roberts purchased a Holden dealership in Mount [...]Read More...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/timesnewsgroup.com.au\/mtgambiertimes\/news\/celebrating-a-lifetime-of-driving-success\/\" \/>\n<meta property=\"og:site_name\" content=\"Mt Gambier Times\" \/>\n<meta property=\"article:published_time\" content=\"2023-06-28T14:43:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-04T14:49:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.timesnewsgroup.com.au\/prod\/uploads\/sites\/26\/2023\/11\/2-23.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"803\" \/>\n\t<meta property=\"og:image:height\" content=\"493\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Times News Group\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Times News Group\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/mtgambiertimes\\\/news\\\/celebrating-a-lifetime-of-driving-success\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/mtgambiertimes\\\/news\\\/celebrating-a-lifetime-of-driving-success\\\/\"},\"author\":{\"name\":\"Times News Group\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/mtgambiertimes\\\/#\\\/schema\\\/person\\\/a18f05ec53852f1d7d0528135e60d795\"},\"headline\":\"Celebrating a lifetime of driving success\",\"datePublished\":\"2023-06-28T14:43:55+00:00\",\"dateModified\":\"2023-11-04T14:49:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/mtgambiertimes\\\/news\\\/celebrating-a-lifetime-of-driving-success\\\/\"},\"wordCount\":790,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/mtgambiertimes\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/mtgambiertimes\\\/news\\\/celebrating-a-lifetime-of-driving-success\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/static.timesnewsgroup.com.au\\\/prod\\\/uploads\\\/sites\\\/26\\\/2023\\\/11\\\/2-23.jpg\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-AU\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/timesnewsgroup.com.au\\\/mtgambiertimes\\\/news\\\/celebrating-a-lifetime-of-driving-success\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/mtgambiertimes\\\/news\\\/celebrating-a-lifetime-of-driving-success\\\/\",\"url\":\"https:\\\/\\\/timesnewsgroup.com.au\\\/mtgambiertimes\\\/news\\\/celebrating-a-lifetime-of-driving-success\\\/\",\"name\":\"Celebrating a lifetime of driving success - 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