{"id":358,"date":"2022-11-16T07:04:56","date_gmt":"2022-11-16T07:04:56","guid":{"rendered":"https:\/\/timesnewsgroup.com.au\/mtgambiertimes\/?p=358"},"modified":"2023-11-01T07:17:06","modified_gmt":"2023-11-01T07:17:06","slug":"lets-tap-into-the-visitor-economy","status":"publish","type":"post","link":"https:\/\/timesnewsgroup.com.au\/mtgambiertimes\/news\/lets-tap-into-the-visitor-economy\/","title":{"rendered":"Let\u2019s tap into the visitor economy"},"content":{"rendered":"<h2>Member for Mount Gambier set to ramp up his focus on developing local tourism industry<\/h2>\n<div>As far as Member for Mount Gambier Troy Bell is concerned, the newly appointed South Australian Tourism Commission CEO Emma Terry looms as a perfect fit for developing the tourism opportunities Mount Gambier specifically and, most broadly, the Limestone Coast.<\/div>\n<div><\/div>\n<div>Set to start in the role early next year, Ms Terry can except a personal invitation from the Member for Mount Gambier to land on her desk in her earliest correspondence, with Mr Bell wanting to take the CEO on a personal tour of Mount Gambier and start brainstorming the future path for tourism in the Blue Lake City.<\/div>\n<div><\/div>\n<div>Tourism and its potential growth as an industry in Mount Gambier has long been a focus of the local MP. \u201cI have always said we live in one of the best cities in the world and it\u2019s time for Mount Gambier to be recognised nationally and internationally as a prime visitor destination,\u201d Mr Bell said.<\/div>\n<div><\/div>\n<div>Ahead of the busy summer holiday period, our city needs to product development and paid experiences,\u201d Mr Bell said. \u201cAny money that is coming from the State Government should be directed to those outcomes.\u201d Recent investment in the region has been significantly directed to upgrading of current accommodation facilities and some new accommodation offerings.<\/p>\n<p><strong>\u201c&#8230;I\u2019ll also be asking that our city gets a greater slice of the SATC\u2019s marketing budget..\u201d Troy Bell (Member for Mount Gambier)<\/strong><\/div>\n<div><\/div>\n<div>\n<p>\u201cIf we focus on product development and attracting more tourists to our region then that\u00a0will get the occupancy up and investment in accommodation can be financed as a result of that increased patronage,\u201d Mr Bell said.<\/p>\n<p>The Member for Mount Gambier also said it was important to maximize its opportunities and stand out from the crowd. At the moment, we\u2019re lacking a strong brand and linkages between those paid tourism experiences. \u201cWe\u2019ve got these incredible natural assets in our crater lakes and sinkholes and we need to package and market those experiences with the help of the South Australian Tourism Commission (SATC) to encourage visitors to stay longer in our city and wider region.\u201d And building the city\u2019s connection to the South Australian Tourism Commission and having the newly minted CEO able to bring her expertise to the development of the local industry is high on the Member for Mount Gambier\u2019s priority list. \u201cI want to work with the SATC to have our focus on<\/p>\n<p><strong>\u201c&#8230;I want to work with the SATC to have our focus on product development and paid experiences&#8230;any money that is coming from the State Government should be directed to those outcomes&#8230;\u201d Troy Bell (Member for Mount Gambier)<\/strong><\/p>\n<p>The tourism dollar spreads throughout our economy \u2013 accommodation, hospitality, retail,\u201d he said. \u201cAnd it is an industry that attracts young employees and is a way to provide opportunities for our young people to stay in the region to pursue a career.\u201d A long standing advocate of building a strong nature-based tourism reputation, that is where Mr Bell believes Ms Terry, who comes to the South Australian role from a position with Tourism Tasmania, already has a deep understanding of building that style of tourism experience.<\/p>\n<p>\u201cMs Terry has come from Tourism Tasmania, which has a very strong brand, long-running events such as Dark Mofo and also, a similar nature-based tourism outlook and climate to Mount Gambier,\u201d he said.<\/p>\n<p>\u201cI\u2019m looking forward to showing her our city and hearing her thoughts on how we can progress and grow our visitor economy and I\u2019ll also be asking that our city gets a greater slice of the SATC\u2019s marketing budget.\u201d<\/p>\n<p>Having Ms Terry\u2019s fresh set of eyes as well as the recent change in personnel of city growth and tourism roles through the City of Mount Gambier and Limestone Coast Local Government Association should inject new ideas into the city\u2019s tourism outlook.<\/p>\n<p><strong>\u201c&#8230;it is an industry that attracts young employees and is a way to provide opportunities for our young people to stay in the region to pursue a career&#8230;\u201d\u00a0Troy Bell (Member for Mount Gambier)<\/strong><\/p>\n<p>The return of international travel also sees this as a perfect time to bring a fresh approach to promoting the city on the national and international tourism scene.<\/p>\n<p>\u201cWe have an opportunity to hit the ground running and it will take all hands on deck, from the operators working on the ground right up to the CEO of our state\u2019s tourism body,\u201d he said.<\/p>\n<p>\u201cIn my Future Mount Gambier &amp; Districts plan, I proposed $6million over the next four years to invest in product and experience development for the city, including encouraging entrepreneurial<br \/>\nLegend of the Lakes, Generations in Jazz, the Medieval Festival, bringing those visitors to our city however there\u2019s always room for more growth.\u201d<\/p>\n<p>Spitballing potential tourism experiences, Mr Bell was focussed on the likes of four-wheel driving, a chair lift, ziplining and bungee jumping and referenced Queenstown in New Zealand, that has gone chips in on being the Adrenaline Capital of New Zealand.<\/p>\n<p>He was also hopeful Ms Terry would be able to work with local operators on developing attractive winter tourism experiences \u2013 again given Tasmania and Mount Gambier share similar climes.<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Member for Mount Gambier set to ramp up his focus on developing local tourism industry As far as Member for Mount Gambier Troy Bell is concerned, the newly appointed South Australian Tourism Commission CEO Emma Terry looms as a perfect fit for developing the tourism opportunities Mount Gambier specifically and, most broadly, the Limestone Coast. [&#8230;]<\/p>\n<p><a class=\"btn btn-secondary understrap-read-more-link\" href=\"https:\/\/timesnewsgroup.com.au\/mtgambiertimes\/news\/lets-tap-into-the-visitor-economy\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":153,"featured_media":366,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[15],"tags":[],"post_folder":[],"class_list":["post-358","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Let\u2019s tap into the visitor economy - Mt Gambier Times<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/timesnewsgroup.com.au\/mtgambiertimes\/news\/lets-tap-into-the-visitor-economy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Let\u2019s tap into the visitor economy - Mt Gambier Times\" \/>\n<meta property=\"og:description\" content=\"Member for Mount Gambier set to ramp up his focus on developing local tourism industry As far as Member for Mount Gambier Troy Bell is concerned, the newly appointed South Australian Tourism Commission CEO Emma Terry looms as a perfect fit for developing the tourism opportunities Mount Gambier specifically and, most broadly, the Limestone Coast. 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