Big Hearts to help hungry pets

WITH cost of living pressures biting many households hard, food insecurity is now extending to family pets, research shows.

In an effort to address the problem the Petstock Foundation is partnering with Foodbank Australia this month to launch the Big Hearts Project, with Petstock Bacchus Marsh among stores nationwide inviting locals to give back.

The Big Hearts Project responds to research from Foodbank Australia that indicates 24 per cent of Australians in food-insecure homes are skipping meals so their pets can eat.

Fourteen per cent have had to surrender a pet, the research shows.

Naomi Mancktelow from the Petstock Foundation said this month’s Big Hearts Project aims to empower Australians who are struggling to feed their pets.

“We know people experiencing hardship often feel isolated. For many people, a pet is their only constant,” she said.

“The foundation is committed to leading change, strengthening the bond between pets and people, and creating lasting impact in local communities.”

Ms Mancktelow said that throughout August people can donate $2 to the Petstock Foundation to provide a meal to a pet in need.

“Either in store or online, this small donation will make a big difference. You are not just filling a bowl, you are supporting the emotional wellbeing for families under pressure, keeping pets in loving homes where they belong and empowering a better future for pets and people,” she said.

“Let us stand together for the pets that inspire us and the families who love them.”

Foodbank Australia’s research has indicated that 42 per cent of Australian pet owners are buying cheaper food for themselves, 34 per cent are reducing their own food intake, and only 9 per cent of insecure pet owners know that pet food is available through food relief services.

“We know many families experiencing food insecurity face tough decisions between heating and eating,” Foodbank Australia CEO Brianna Casey said.

“We have previously heard that parents skip meals to ensure their children can eat, and we now know this sacrifice extends to family pets, who are much-loved family members.

“This incredible support from the Petstock Foundation and its loyal customers allows us to support these households who are doing it tough.”