Empowering women with the confidence that comes from good hair and makeup.
Emma McFarlane, director of Blush Group, has achieved incredible success with her third salon opening and no plans of slowing down yet.
Blush Bar was born in 2014 when Emma saw a need for high quality professional hair and makeup salon styling.
Before this, Emma was leading a bridal freelance team of hairstylists and makeup artists and wanted to bring the excitement and luxury of ‘getting ready’ to everyone.
“I have such fond memories of getting ready to go out with my girlfriends and wanted to recreate the atmosphere,” Emma said.
“I wanted to create a welcoming, fun space where guests could start their special occasions with us.”
Emma’s mission is to set the standard for exceeding expectations and to create an extraordinary experience that builds on empowering women, by providing the confidence that comes from great hair and makeup.
“I hate the cliche, but we really are a one stop shop for all styling needs including full-service hair colour bar, brow, tan, wax and skin services,” she said.
Blush Bubbles Bar has also been a great addition to the Newtown location born out of covid times, with a full renovation of the outdoor space to create a fancy wine garden in the sun.
Catering to hens groups and intimate functions; it’s yet another girly space to enjoy.
Fast forward 10 years with several business awards under her belt, including Australian Women’s Small Business Champion Awards Entrepreneur finalist, she has expanded her reach into Torquay and now Ocean Grove with the launch of her third salon space.
“My hope is that our guests enjoy the experience of getting ready with us as much as our team enjoys getting them ready,” she said.
“Think friendly faces, amazing stylists, a fun vibe, great wine list, girl anthems playing and great hair and makeup.”
Emma admitted being a small business owner came with a multitude of challenges and pressures, but she enjoyed every minute of it.
“Being able to dream up and create spaces and experiences that I know I would enjoy myself and then bringing them to life is very satisfying.”
The fact that she started with a team of four and has now grown to more than 30 is not lost on Emma.
“The joy I get from my team is what it’s all about, we have created something very special, and I couldn’t have done it without each and every one of them.”
“Everything that goes into making the Blush Bar brand what it is today has been vetted by me, so to that extent I’m very humbled that so many of our community enjoy what we have created.”
You can find Blush Bar and Blush Bubbles Bar in Newtown, Torquay and Ocean Grove.
For more information, head to blushbar.com.au