4 Pines has Take 3’s beach clean-up in the bag

April 29, 2021 BY

4 Pines Torquay venue manager Sam Joseph shows off the contents of one of the Take 3 for the Sea beach clean-up kits. Photo: JAMES TAYLOR

VISITORS to Torquay’s 4 Pines Brewery can now get their gear to help clean up the environment and a beer at the same time.

The brewery in Surf City used World Earth Day (April 22) to officially launch the Take 3 for the Sea beach clean-up kits for sale.

The $32 kits are part of 4 Pines’ partnership with Take 3 for the Sea, and include the supplies you need to safely clean-up at your local beach, including a hessian bag, gloves, safety advice, all in a Take 3 tote bag.

Every bag also includes vouchers for three 4 Pines pints (worth $36).

The initiative is the latest environmental initiative from 4 Pines, which is also a member of 1% For the Planet and has provided $25,000 to help Take 3 reach its goal of removing 10 million pieces of rubbish from oceans and waterways this year.

The brewer donates one per cent of its revenue associated from three of its beers (Pale Ale, Pacific Ale and Extra Refreshing Ale) to Take 3 and two other not-for-profit organisations chosen by 4 Pines staff.

Chief brewer at 4 Pines Chris Willcock said the brewer had a long-standing focus on sustainability.

“For us, it’s about our quest to leave the world better than we inherited it. Encouraging people to take small actions like doing a clean-up with mates is a no-brainer. As a sustainable and community-minded brewery, being Take 3’s first official beach clean-up kit stockist is a further step in the right direction to tackle plastic pollution,” Mr Willock said.

“Our venues have been plastic straw-free since 2016, and we keep implementing ways to reduce waste across our breweries and supply chain with the aim of becoming totally plastic-free and waste-free.”

He said there was “no one hurdle” to overcome to make this happen, but it was important to take and recognise “the small steps along the way”.

Take 3 chief executive officer Sarah Beard said her organisation was delighted to confirm 4 Pines as its official beach clean-up stockist in Australia and latest corporate partner.

“4 Pines is committed to doing better for our planet and wanted to find a way to not only join our global movement but ensure the partnership had both an action and an impact, two things we are passionate about at Take 3,” Ms Beard said.

“The money from this partnership will have a direct impact on our ongoing efforts to keep our oceans and waterways clear of plastic.

“The added dimension of selling Take 3 clean-up kits at 4 Pines venues is hugely exciting.

“It not only allows us to reach a new audience but also helps inspire others to take up the challenge and Take 3 for the Sea.”