Farewell UgliSista

UgliSista owner Jacinta Matlock with the shop dog Pippa. Ms atlock will be stepping away from UgliSista after 24 years of business. Photos: NATHAN RIVALLAND
AFTER nine years on the Surf Coast, boutique clothing retailer UgliSista is shutting its doors.
Owner Jacinta Matlock confirmed via social media last week it was with mixed emotions that the business’s 24-year journey would be coming to an end.
Ms Matlock is planning to retire, and spend more time travelling and with family.
She said she was incredibly proud of what had been built at UgliSista, but acknowledged COVID and the cost-of-living crisis had creating new challenges for the business.
“I’ve given my heart and soul to UgliSista and we can’t do it anymore.

“The last five years have been ordinary and hard since the pandemic, but it was a really hard decision.
“We used to have two shops next to each other in Torquay, had eight staff and it was a thriving business. Then COVID and cost of living really came in… I’ve slowly winded down to get out of it.
“We are excited to be heading away to Noosa, and we’ve got a villa in Bali that we are just about to finish renovating… it’s very exciting and it’s all positive now.
UgliSista’s Pakington Street site also closed last year.
In recent years, Ms Matlock has shifted some of her business online, however, will not be continuing with this avenue in the future.

She extended her thanks to Uglisista’s customers, suppliers and staff.
“I’ve had great customers over the years, both locals and travellers.
“Everyone is spewing we are closing down.”
UgliSista’s final day of trade in Torquay will be September 29. All stock is priced to clear.