LiFE! Unveils 2025 Beach Range: Stylish and Sun-Safe for a Never-Ending Australian Summer

For Australians, the beach is more than just a destination – it’s a way of life. Whether it’s the sand, surf, or simply enjoying the outdoors, beach days are a vital part of our culture. That’s why LiFE!, the celebrated Australian-owned beach brand, has unveiled its 2025 Beach Range, designed to make every day feel like a beach day, no matter the season.

LiFE!’s 2025 Beach Range brings the joy of summer into every part of your life, whether you’re on the coast or enjoying a sunny afternoon at the park. Crafted for comfort, style, and sun protection, this collection ensures Australians can embrace the beach lifestyle year-round.

“We believe every day should feel like a beach day, whether you’re by the ocean, in the backyard, or relaxing at the park,” says Dianne Price, Co-Director of LiFE!. “Our new 2025 Beach Range brings the essence of summer to every part of the year, making it easier than ever to stay stylish, sun-safe, and relaxed.”

 

LiFE!’s 2025 Beach Range includes sun-safe beach shelters, umbrellas, comfortable chairs, picnic mats, and towels.

A key feature of the range is its advanced sun protection. With UVE 95+% protection in every shelter and umbrella, you can enjoy the outdoors with peace of mind, safely shielded from harmful UV rays.

Standout products include the LiFE! Beach Shelter, featuring Auto Ezee™ Technology for quick setup and optimal ventilation, and LiFE! Beach Umbrellas, which are compact, travel-friendly, and height-adjustable, offering flexible shade. The Recliner Beach Chairs, with plush foam padding and adjustable positions, are perfect for lounging year-round, while the Premium Beach Chairs feature breathable fabric, ergonomic armrests, and a built-in drink holder.

 

LiFE! also offers quick-drying, sand-repellent towels and water-resistant beach mats, ensuring a stress-free outdoor experience. Whether on the sand or at a picnic, these products keep you comfortable and ready to enjoy the outdoors.

“Our range reflects our passion for bringing the beach experience to life every day,” adds Dianne. “We want every Australian to enjoy the beach day feeling wherever they are.”

Celebrate the Australian beach lifestyle all year with LiFE!’s 2025 Beach Range. Available exclusively at www.wearelife.com.au, this collection makes every day feel like summer. With LiFE!, every day is a beach day!

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